Jimmy McGee · Sep 11, 2012 at 11:30 am

Amazon’s Kindle Fire Line Business Strategy – Good or Bad? – XDA Developer TV

Recently, Amazon announced new products in the Kindle Fire product line. In fact, we even gave the Fire HD 7 a place here in our forums. We have long heard that Amazon sells their Kindle tablets at a loss. They sell them for less than it costs them to make it.  While this helps keep the price point low, is it a wise investment for Amazon?  What is the point of this strategy?

XDA Developer TV Producer azrienoch is here to give his opinion on Amazon’s Kindle Fire line business strategy.  Is it a wise thing for Amazon to sell their Kindle Fire products at a loss to make sure that customers are in the Amazon content ecosystem? Do any other manufactures have the ability to replicate this? To find out azrienoch’s answers to these questions, check out this video.

Be sure to check out other great XDA Developer TV Videos


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Jimmy McGee

JimmyMcGee is an editor on XDA-Developers, the largest community for Android users.
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