Will Verduzco · Mar 17, 2014 at 09:00 pm

Google Play Services 4.3 Brings New Analytics, Tag Manager, and Address APIs, and Improvements to Play Games and Drive

For some time now, Google has been combating Android fragmentation by delivering key developer services and frameworks independently of Android OS versions through Google Play Services. And over the past year and a half, we’ve seen several key updates roll out, which have enabled developers to target a wider range of Android devices. Now with Play Services 4.3, Google has incorporated a few additional developer APIs and updated some of their existing services.

New in Google Play Services 4.3

New to Play Services 4.3 are Google Analytics, Tag Manager, and the Address API. Analytics and Tag Manager existed as standalone technologies previous to Play Services 4.3, whereas the Address API is all new.

Tag Manager allows one to change various app characteristics on-the-fly such as application colors, without requiring a formal update push via Google Play. And of course, Analytics allows developers to acquire detailed information about their users such as how many end up converting from free users to paid users.

The all new Address API aims to make online shopping easier by allowing developers to request access to saved addresses. This can, for example, be used when filling out delivery information for your online orders.

Updated in Play Services 4.3

The new APIs in Play Services 4.3 aren’t all that Google has been working on. Google Play Games received a rather significant update with the introduction of game gifts. This new feature allows users to send in-game requests to other users in their circles or through player search. These requests can be used to ask for an in-game item or power-up. It’s unclear at this time whether the feature will allow users to simply send gifts directly.

The Drive API, which was recently added into Google Play Services two months ago, also received a bit of a face lift. New in Play Services 4.3, developers can now pin files that are to be kept up to date locally. This allows users to keep using a connected application, even if there is no connectivity. Play Services 4.3 also supports app-specific folders, where temporary files can be stored without being visible to the user. Finally, the latest version of the Drive API allows developers to implement conditions based on when a file or folder is changed rather manually querying and consuming more battery.

Google Play Services 4.3 brings quite a few significant improvements and additions to app developers. But as always, it’s up to developers to make the most of the changes and incorporate the new functionality into their apps. Are you an app developer looking to use some of these new features? Let us know in the comments below!

[Source: Android Developers Blog]


_________
Want something on the XDA Portal? Send us a tip!
Brandon Noskoviak · Mar 3, 2015 at 01:30 pm · no comments

Pebble Time Steel with Customizable Sensor Smartband

Previously I talked about the Pebble Time Kickstarter, and why I thought it was the most practical smartwatch to buy in 2015, and that I decided to be an early backer on Kickstarter. Well as of this morning an interesting development has come from my - currently - favorite smartwatch company. They will release the Pebble Time Steel variant alongside the regular Pebble, instead of say a whole release cycle down the road. The accompanying announcement along with the Steel,...

XDA NEWS
GermainZ · Mar 3, 2015 at 12:32 pm · 1 comment

LG G Pro Lite Unsecured Boot Image and CWM Recovery

The LG G Pro Lite D680 is a budget phone that was released in 2013 alongside the LG Optimus G Pro, LG's 2013 flagship device. Unfortunately, it hasn't received much development attention so far… but XDA Recognized Developer laufersteppenwolf has now released an unsecured boot.img along with a CWM recovery. This is despite the bootloader being locked (which means there's no need for you to void your warranty!), and marks the first step towards custom ROM and kernel development for...

XDA NEWS
Emil Kako · Mar 3, 2015 at 11:53 am · 1 comment

S6 Edge: Innovation, or Desperate Attempt to be Different?

Samsung's latest and greatest, the Galaxy S6 Edge, is drastically different from any Samsung flagship that has come before it. The Korean giant took a very different approach when designing this little beast, creating quite the debate among android enthusiasts about whether this is really the next big thing or not. Is the Galaxy S6 Edge true innovation, or Samsung's desperate attempt to be different? Let us know what you think!

DISCUSS
Share This