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Google Search open in a new tab on Windows 10
Google is trying to get rid of AI-generated spam in search results

Google is making changes to the way search results are surfaced in a bid to reduce low-quality and unoriginal content being served to users.

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While Generative AI (GenAI) is a particularly impressive and useful technology in the right hands, it can be used for malicious purposes by bad actors. Companies that develop GenAI tools typically build guardrails around their products to prevent malicious actors from misusing the technology, but even those are circumvented sometimes. This means that firms and services that can potentially be negatively impacted by AI software also need to have protection against this kind of use. Now, Google has announced some ways it will combat AI-generated spam and low-quality content in search results.

A screenshot showing a new tab open in Google Chrome.
Google is making it easier to change your search engine and browser

With the Digital Markets Act (DMA) coming into effect in the European Union this week, Google is making major changes to its products and services.

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The Digital Markets Act (DMA) is coming into effect soon in the European Union (EU) with six big tech firms, described as "gatekeepers", primarily being impacted. These include Alphabet, Amazon, Apple, ByteDance, Meta, and Microsoft. The aforementioned firms have already started implementing changes to their affected services in anticipation of the law, and now, Google has shared some ways in which it is improving its compliance status in accordance with the DMA.

An image showing Chrome search enhancements
Some of Chrome’s best search features will soon be available with poor connectivity

A bad internet connection won’t keep you from using Google Search

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Google Chrome is a widely used browser for many reasons, one of which is its integration with the company’s powerful search engine. Whether you’re using it on desktop or mobile, Google Search within Chrome can help you quickly find the answers to your most pressing queries. While the Big Tech company has been banking on its AI-focused Gemini initiative, it hasn’t allowed its other products and services to fall by the wayside. Now, several new improvements are being made to Chrome, exhibiting Google’s continued dedication to its popular browser.

Google Search generative AI results
Google announces new Search features for mastering STEM learning

Google Search is now capable of solving complex math problems, giving you visual representations of biological structures, and more.

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Google Search has undergone several enhancements over the last few months, with the search giant focusing on protecting users' privacy, the use of generative AI technology, and more. And to keep a healthy lead in the search market, Google has announced yet another set of new features purpose-built for STEM (Science, Technology, Engineering, and Mathematics) learners.

Bing open in Microsoft Edge
Microsoft considered selling Bing to Apple in 2020

Microsoft reportedly tried to sell Bing to Apple back in 2020. However, the Cupertino firm opted to continue usage of Google Search in its ecosystem.

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Although Bing has been making the headlines lately due to integration with artificial intelligence (AI) technologies, the search engine still only commands a small market share, especially compared to Google. However, Microsoft continually attempts various techniques to capture more of its target audience. Now, it has been revealed that the company once tried to sell its Bing search business to Apple.

google search
Google Search update brings revamped UI, personal info removal tool enhancements, and more

Google is now making it easier than ever to remove personal and private information from its search results.

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For most of us, Google Search is just a tool to help us find information about a subject on the internet. But Google Search has actually evolved to be much more than that over the past several years, helping users plan flights for trips, saving money on those flights, protecting their privacy, and more. Last year, Google introduced a tool that could let users request the removal of personal information found within Search, and now, it's taking things a step further by expanding on this tool to further increase user privacy and safety.

Google Flights showing new price guarantee
Google introduces new search tools to save you money and make planning your next trip easier

Google Flights is getting a price guarantee, which means you'll get money back if the price dips lower than when you last booked your flight.

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Although we've only recently just hit spring, Google is already looking toward summer, introducing new ways for users to discover hotels, save money on flights, and find things to do when traveling.

Google logo Dec 2022
Google debuts continuous scrolling on Search for desktop

Google Search will now have continuous scrolling, meaning you'll have to do less work to see more results.

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Today, Google announced that it will introduce continuous scrolling on Search for desktop to those in the United States. Going forward, those using Google's search engine in English will be able to see more search results simply by scrolling the Google Search webpage.

New shopping tools and features in Google Search.

In addition to a host of Search enhancements to help users find more relevant information about various topics, Google introduced several new features and tools to improve the shopping experience in Search at yesterday's Search On event. These features aim to bring a more immersive, informed, and personalized shopping experience to Search using Google's Shopping Graph AI-enhanced model that now understands over 35 billion product listings.

Google Search restaurant search improvements featured.

Google talked about a host of Search features and improvements at its Search On event yesterday. Some of these improvements aim to make searching for restaurants serving particular dishes a whole lot easier, while others let you point your camera at a food item and find a restaurant nearby that has it on its menu. Here's a quick look at all the Search features that will make your restaurant search easier.

Google added a new "About this result" section in Search in February last year to give users more context about results. At first, the panel only provided some details about the source website. However, Google updated it in the following months to show additional info about the characteristics utilized to deliver the result. At its annual Search On event today, Google has announced yet another update for the panel, and it will now show you if a result is personalized or not.

In addition to the new Lens AR Translate experience, Google announced a host of Search enhancements at its annual Search On event today. The company revealed that its Multisearch tool will soon be available in 70 more languages and the new Multisearch Near Me feature showcased at I/O this May will roll out to users in the U.S. this fall. Google also gave us our first look at a couple of really cool features coming to Search in the coming months. Here's a quick rundown of some of the most noteworthy features Google talked about at today's event.

Google is reportedly testing a new in-app browser UI for Search and Discover. Instead of opening webpages in fullscreen, the new UI uses a sheet that doesn't extend all the way to the top of the screen.

google search

Google has offered users an option to request the removal of personally identifiable information (PII) from Search for quite a while. Ahead of this year's I/O developer conference, the company announced some changes to its policy that allowed users to request the removal of more PII, like personal contact information and confidential log-in credentials, from Search. Following the announcement, Google showcased a new tool to streamline the process of removing Search results with PII. This tool is now finally showing up for some users in the Google app on Android devices.The tool is part of a new Results about you menu item that you can access by tapping your profile photo in the Google app. As Esper's Mishaal Rahman reveals, tapping on this option opens a new page that explains how you can request the removal of Search results with PII.

Google I/O 2022 logo on a gradient background
Google I/O 2022 Recap: Everything you need to know from Google’s big tech event

We have rounded up the major announcement from Google I/O 2022. Here's everything you need to know from the event.

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Google I/O 2022 is done and dusted, and boy is there so much exciting stuff to talk about. While Google I/O has traditionally remained a software-focused event, the story was a bit different this year. The new Pixel hardware stole the show this time around, as Google not only announced the Pixel 6a and Pixel Watch but also gave us an early look at the upcoming Pixel 7 series and the Pixel Tablet.

Google Search Multisearch near me
Multisearch near me will let you search locally for anything you see or type

Today at Google I/O 2022, the company announced a new capability for multisearch that will make it easier to search for local information.

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Last month Google rolled out a new feature to the Google Search app on mobile called multisearch, which lets you search using images and text at the same time through Google Lens. Today at Google I/O 2022, the company announced a new capability for multisearch that will make it easier to search for local information.

google search
Google now lets you request removal of more personally identifiable infromation from Search

Google Search has updated its policy on the removal of personally identifiable information to include a couple of additional options. Read on to learn more.

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Google has offered users an option to request the removal of personally identifiable information from Search for many years. Until now, this option let users request Google to remove personally identifiable information in cases of doxxing or financial fraud. But Google is now updating its policy to include other sensitive information, like personal contact information and confidential log-in credentials.

google search
Google introduces a "reject all" cookie button in Europe after being fined €150 million

Users visiting Search and YouTube in Europe will soon see an updated cookie dialogue with reject all and accept all buttons.

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Google on Thursday announced new changes to the cookie consent banner after being fined €150 million by European regulators earlier in January. Users visiting Search and YouTube in Europe while signed out or in incognito mode will soon see an updated cookie dialogue with reject all and accept all buttons.

Google has been testing air quality reports in web search and other products for a while now. Even though the company seemingly hasn't made an official announcement, air quality reports are now available in Google Search in the United States.

Google multisearch

Google has always offered filters and multiple terms for text searches — for example, "microsoft windows" might show results related to Microsoft, Windows, or both. However, there's never been an easy way to do that with images, besides using Google's reverse image search to figure out what something is, then starting a new text search with that. Google is now trying to fix this with a new 'multisearch' feature rolling out on mobile devices.

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