Samantha · Apr 26, 2013 at 09:00 am

Want to Promote Your App?

Marketing is crucial to your app’s success. It’s the process that generates the downloads, generates the exposure and popularity, and generates profits. However, how do you go about marketing your app? Unbeknownst to many, marketing consists of 4 main elements:

  1. Product: Your app
  2. Price: Your app’s price
  3. Place: How you’re going to get your app into the our hands
  4. Promotion: How you’re going to make us want to use your app

You’ve gotten your app up and running. It’s been tested, you know what price you app’s going to be, and you’ve opened a Play store publishing account. Now how do you go about promoting your app?

XDA Forum Member DoubleP90 has written a nifty little guide on how to promote your app. The guide is laid out well and is a great starting point for those just beginning to think of promotion. DoubleP90 covers and simplifies some important aspects of promotion, touching upon the promotion mix of advertising, personal selling, sales promotion, publicity, and public relations. He does this in an understandable and straightforward way that doesn’t require a business degree to decipher. The guide outlines some simple methods of promotion, ranging from the tried and true method of word of mouth, to discounts and web ads.

A most useful guide and starting point for promoting your app, DoubleP90’s guide can be found in its original thread in the App Development forums.


_________
Want something on the XDA Portal? Send us a tip!

Samantha

jman2131 is an editor on XDA-Developers, the largest community for Android users. View jman2131's posts and articles here.
Mario Tomás Serrafero · Mar 30, 2015 at 11:00 pm · 2 comments

Would The LG G4 Fare Well With The Snapdragon 808?

The LG G4 has a lot to prove, given that last year’s LG G3 was among the best smartphones of 2014. The Global Mobile Awards given out during the time of MWC 2015 named it the Smartphone of The Year (SOTY?) alongside the iPhone 6, and at the time of its release it packed the very best in Android specifications, from the powerful Snapdragon 801 to the class-leading 1440p display. The camera, battery life and feature set were also deemed...

XDA NEWS
GermainZ · Mar 30, 2015 at 02:41 pm · 3 comments

DexPatcher: Patch Android APKs Using Java

You've probably seen or installed modified applications, be it a patched dialer for your resolution or a custom WhatsApp version with added features. How do developers do that, though? A lot of the time, the applications' source code isn't even available, so how does it all work? We'll see that first, then take a look at a new tool that aims to make the process much easier, and finally compare it to the popular Xposed framework to see how they...

XDA NEWS
Emil Kako · Mar 30, 2015 at 01:53 pm · 2 comments

Is Cloud Storage Ready to Replace External Storage?

With more and more OEMs ditching SD cards on their flagships, cloud storage is becoming even more important in the mobile world. Services like Dropbox and Google Drive have already become widely adopted by the majority of smartphone users, but is cloud storage ready to replace external storage? Let us know your thoughts below.

DISCUSS
Share This