The holiday season is right around the corner, and now's the time to start buying your loved ones some gifts. Apple products happen to be a prevalent option among many, due to their premium status, popularity, and high resale value. Whether you're seeking one of the latest iPhones, a versatile iPad, a capable Mac, or something else, we've got you covered. We will be highlighting below some of the best Apple product deals that act as solid holiday season gifts.

Best Apple products to gift

Apple Gift Card
Apple Gift Card
Best overall

Versatile and convenient

The Apple Gift Card is a versatile present that can cost as little as $25. Your friends and family will be able to spend it however they want inside the Apple ecosystem, whether on hardware or software.

Pros
  • Flexible pricing
  • Eco-friendly
  • Supports hardware and software purchases
Cons
  • Apple ID and Gift Card regions must match
  • May be perceived as a boring gift
  • Not as personal as other options

If you're not sure what your friend or family member likes, but you know they're in the Apple ecosystem, an Apple Gift Card can act as a flexible present. You can gift somebody $25-$200 in Apple credits — between $25, $50, $75, $100, $150, $200, or a custom amount, and you also get to select the number of cards. So, if you want to pay someone more than $200, you could send multiple ones.

You can add a personalized message to your card, so it's not just a generic email when it reaches their inbox. Apple also allows you to choose one of several different patterns, so you can match their vibe. What's great about this digital gift is that you can schedule it beforehand, and it'll arrive whenever you want it to. So if you tend to be forgetful during this season, you can buy it right now and have it delivered to them on Christmas.

So what can they do with Apple credits once they redeem them? Anything related to Apple, whether it be Apple hardware or digital goods like apps, games, subscriptions, and more. The credits also work in both physical Apple Stores and the online one. Though, make sure their Apple ID is based in the same region as the gift card. If you buy a U.S. Apple Gift Card and send it to a foreign friend abroad, it won't work with their non-U.S. Apple ID.

Apple Gift Cards are truly the best for their versatility. Your beloved ones can use them however they want, and you won't have to worry about spending too much if you're on a limited budget. They're also eco-friendly, considering they're delivered as an email and don't go through production and packaging processes.

Apple AirTag
Apple AirTag
Best for affordability

Small yet effective

Apple's AirTag offers a low-cost, reliable solution when you need to track an object. It integrates into the Find My network, which allows it to be detected by millions of other Apple devices.

Pros
  • Find My network integration
  • Long battery life
  • Affordable
Cons
  • Keychain sold separately
  • Can't pair with Android
  • Scratches easily

An Apple AirTag is the best affordable, useful Apple gift. It costs a mere $29, and its replaceable battery lasts for a whole year. It's the perfect gift to buy for a distant relative or friend with whom you want to share the joy of the season. An AirTag is also a great option if you're somebody who can't afford to buy your loved ones more expensive gifts.

With Find My Network support, an AirTag can be found if a compatible Apple device passes next to it. So it has better coverage than rivals, such as Tile. AirTags can be used to find anything and everything you might lose. Though, you will need an iPhone or iPad to set it up. So avoid gifting it to Android users.

The best part about AirTags is that you can never have enough of them. They can be attached to keys, backpacks, luggage, wallets, or even cars. Numerous people have found their stolen cars thanks to it, and many users utilize it to remember their parking spots. Unfortunately, though, you will need to separately buy a keychain or case to attach them to objects. Furthermore, their exterior shows scratches quite easily.

These coin-sized tracking devices only come in one color, but there are plenty of colorful attachment accessories that can make them look more fun. You can also craft a keychain accessory to go with your AirTag gift, making it more personal. AirTags also come in a pack of four for a discounted $99. So you can get people more than one if you have a higher budget.

apple watch series 9 smartwatch
Apple Watch Series 9
Best for parents

24/7 health and fitness monitoring

Apple Watch Series 9 packs in a new, more powerful processor, a brighter display capable of up to 2,000 nits peak brightness, Apple's U2 chip that enables precision-finding of your iPhone, as well as better HomePod integration, and a whole slew of features and tech you'd expect.

Pros
  • Tracks a wide range of health and workout metrics
  • Supports calls, texts, music playback, and more
  • Offers plenty of color options
Cons
  • Mediocre battery life
  • Inferior sleep tracking
  • Requires an iPhone to set up

Whether it's a parent or a grandparent, the Apple Watch Series 9 is the best gift for them. This smartwatch was released back in September, so it's still a fresh, new product, and there's a lot to like.

The watch is available in so many configurations, so you will likely find at least one combo that matches their style. They'll also get access to a number of health features. So if you're concerned about their health, getting them an Apple Watch would be a great idea. There's a reason why the Apple Watch is the best-selling smartwatch right now. The technology it packs in its compact body is unrivaled.

The Apple Watch Series 9 supports:

  • Blood oxygen measurements
  • ECGs
  • Walking steadiness notifications
  • Cardio fitness level notifications
  • Irregular heart rhythm notifications
  • High & low heart rate notifications
  • Fall detection
  • Emergency SOS
  • Medical ID
  • Loud noise notifications
  • Crash detection
  • Sleep tracking (albeit not very accurate)

If they don't own an iPhone for setup, you don't have to worry about that either. The GPS + Cellular model of the Apple Watch Series 9 can be set up through your iPhone. Though, if neither you nor any of their family members uses an iPhone, then they won't be able to set it up at all.

The health features on this watch aren't solely what makes it so great. If your parent tends to miss calls or notifications, the Apple Watch will make sure this never happens again. Not only does it vibrate on their wrist, but it also can play optional notification sounds. They'll never miss a call or text as long as they wear it. They can even answer calls right from their wrist, so if the phone isn't nearby, they can answer without moving an inch. They can also ask Siri to send texts, so they don't even have to type or click buttons.

The Apple Watch Series 9 starts at $399, which makes it a good gift that's not way too expensive. It also comes with a three-month Apple Fitness Plus trial, so your parent can have somebody guide them through workouts — even ones that are targeted at older adults.

MacBook Air M2-1
MacBook Air (M2)
Best for some special: Productivity

The best MacBook Air yet

The latest MacBook Air offers the M2 chip, and a redesigned chassis with MagSafe 3 support. It is powerful and can handle pretty much any kind of work, and it comes in either 13.6-inch or 15.3-inch sizes.

Pros
  • Lightweight, sleek design
  • Long battery life
  • Capable M2 chip
Cons
  • Limited port options
  • Somewhat expensive
  • Dull finishes

If you're looking to buy a special somebody an expensive gift, you may want to consider a MacBook Air M2. It was released in 2022, making it the latest and most powerful MacBook Air to date. The base model starts at $1,099, so it's not the cheapest holiday gift. But if you want to spend a notable amount on a productivity device for someone you love, you're in the right place.

The MacBook Air M2 offers a fresh exterior design that introduces a notched display in the process. It features two USB-C ports, a MagSafe 3 port, and a 3.5mm headphone jack. I'm personally a big fan of its design because it's clean, slim, and modern, and it comes in four aluminum finishes: Midnight, Starlight, Space Gray, and Silver. While the four colors are somewhat dull, you could always protect it with a case or throw a skin on it. It's still the greatest Apple device for lightweight productivity.

This MacBook starts with 8GB of RAM and a 256GB SSD. As the name suggests, it features the M2 processor, so you'll get every single new feature of the new macOS Sonoma operating system.

Whether your loved one is a student or someone who works in a field that doesn't require ginormous computing powers, this MacBook will handle their everyday tasks smoothly. It's also safe to assume that it will receive software updates for at least four more years, based on Apple's history. In a nutshell, it's a capable, future-proof device that your beloved will appreciate.

Apple AirPods Pro 2
Apple AirPods Pro 2
Best for young adults

A must-have for iPhone users

Despite their compact build, the AirPods Pro 2 pack in plenty of features, including active noise cancelation (ANC), Dolby Atmos content, and wireless charging.

Pros
  • Effective ANC
  • Find My integration
  • Spatial Audio support
Cons
  • No companion app on Android
  • Case scratches easily
  • Not the cheapest earbuds

The AirPods have always been great earbuds, but the AirPods Pro 2 are my favorite of the whole lineup. These true wireless earbuds from Apple offer active noise cancelation (ANC), a feature I use almost daily. Whether you're working at a café, commuting, or merely jogging, ANC really helps you hone in on whatever you're listening to without having to worry about outside noise. There are other AirPods on the market, but the regular models don't support ANC and the AirPods Max are over-ear, which some people are not fans of.

Apple's AirPods Pro 2 also support Spatial Audio with dynamic head tracking. So you get to listen to music the way the artist visualized it when it was getting recorded. This feature is available on Apple Music and some other third-party services. It also works with the Apple TV app, so you can become part of the (supported) movies and series you're watching.

These wireless earbuds are water and sweat-resistant, so you can work out with them. Apple doesn't cover water damage under its limited warranty, so be careful when you're jogging during rainy days. To ensure these little buds don't fall out of your ears when running, check the other ear tip sizes included in the package. You can also do a fit test from your iPhone to make sure you've chosen the correct size.

Apple offers optional engraving when purchasing AirPods from its online store. So if you want to add a unique touch to make your gift more personal, you can do that for free. They're available for $249 in white color only. Their charging case supports Qi and MagSafe wireless chargers, as well as the Apple Watch charging puck.

iPhone 13
Apple iPhone 13
Best for someone special: Medium budget

Solid and doesn't cost a fortune

The iPhone 13 is solid for those on a limited budget, offering a dual camera system, A15 Bionic chip, and vibrant color options.

Pros
  • Supports the latest iOS 17
  • Packs the capable A15 Bionic
  • Vibrant finishes
Cons
  • No Dynamic Island
  • 60Hz screen, no AOD
  • Lightning port

If you have an extra special person in your life but don't want to spend over a grand, you might want to consider an iPhone 13. This iPhone starts at $599, so it's neither the cheapest nor the most expensive out there. This is because it was released in 2021, so it's not from the latest lineup, but with that age comes that discount.

The iPhone 13 is available in six different finishes: Red, Starlight, Midnight, Blue, Green, and Pink. The base model has 128GB of storage, but it can be upgraded to up to 512GB. Despite being older, it's still powered by Apple's A15 Bionic chip, which is one of the fastest you can get on a smartphone today. It's also the same processor included in the regular iPhone 14 models.

This iPhone has an OLED 6.1-inch Super Retina XDR display for easy carry and a 2532 x 1170 resolution at 460 pixels per inch for vivid, accurate colors. Its display also supports True Tone technology, which adds a warm layer to the colors depending on the surrounding lighting. This makes the colors look more natural and as they're meant to be. This iPhone also has splash, water, and dust resistance, rated at IP68, so it can last at a maximum depth of 6 meters for 30 minutes. However, it's worth reminding you that Apple's limited warranty doesn't cover water damage.

When it comes to the front camera, the iPhone 13 supports Face ID and Portrait Mode camera effects, thanks to the TrueDepth camera system. The rear bump includes two camera lenses that support 4K video recording, Cinematic Mode, Night Mode shooting, and more.

In a nutshell, the iPhone 13 is the best gift to get someone who is exceptionally special to you. It might not be the latest and greatest iPhone, but it'll save you some money and make your loved one feel great this holiday.

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Apple iPad 10
Best for students

A low-cost, premium tablet

The iPad 10 introduces a complete chassis overhaul and offers four bold colors. It also packs the A14 Bionic chip and supports the Apple Pencil 1 and USB-C.

Pros
  • Supports the latest iPadOS 17
  • USB-C port
  • Sleek design
Cons
  • No Apple Pencil 2 support
  • Dated A14 Bionic processor
  • 60Hz screen

The affordable iPad 10 was released back in 2022, and it's most suitable for people who don't require a Mac, such as students. While its power is somewhat limited, considering it's a mobile device, iPadOS 17 still makes it a solid productivity tool. It starts at $449 and is available in four finishes: Blue, Pink, Yellow, and Silver.

The iPad 10 comes with a sleek design similar to that of higher-end models. It features thin front bezels without a physical home button. It's a slim, lightweight device that anyone can just slip into their backpack and carry on the go. So whether you're gifting it to a high school or college student, it'll be a decent tablet for paperless education. It's also great for older adults who might not need a dedicated laptop.

The iPad 10 is excellent for attending online classes, taking notes, reading eBooks, listening to podcasts, and watching TV content. It has a 10.9-inch display that supports Apple Pencil 1 and Apple Pencil (USB-C) for drawing or taking notes. The best part? Apple's Notes app recognizes handwriting, so students can search through their notes as if they've been typed on a keyboard.

The front 12MP ultra-wide camera on the iPad has a 122-degree field of view. So if they're moving around while attending a class or a regular video call, the camera will follow them around. However, it's worth mentioning that this camera doesn't support Portrait Mode camera effects or Face ID, due to the lack of a TrueDepth camera system.

An iPhone 15 Pro Max in Natural Titanium colorway
Apple iPhone 15 Pro Max
Best for someone special: Generous edition

The latest and greatest

The iPhone 15 Pro Max introduces an all-new, customizable Action button, a titanium chassis with round edges, and a USB Type-C port. It exclusively offers up to 5x optical zoom, too, so it's slightly better than the regular iPhone 15 Pro model.

Pros
  • USB-C port
  • Light, titanium build
  • Action button, Dynamic Island, AOD
Cons
  • Costly
  • Dull colorways
  • Too large for some users

This one is for all of you extra-generous peeps who are looking to buy something fancy. The iPhone 15 Pro Max starts at $1,199 for the base model, making it the most expensive gift in our guide. However, this is the perfect gift if you want to spend a significant amount of money on your loved one or want to get them the latest, highest-end device.

This iPhone comes in four finishes: Black Titanium, White Titanium, Blue Titanium, and Natural Titanium. It has a Ceramic Shield front, textured matte glass back, and a titanium design that makes it look as premium and solid as it gets. While it's one of the most durable iPhones manufactured in the past years, it still features glass fronts and backs, so certain drops might crack them. Repairing the front or back of an iPhone 15 Pro Max costs a fortune, so you may want to invest in a case to minimize potential damage. It would also make for another good gift.

As for the inside, it has 256GB of storage but is upgradeable to a maximum of 1TB. It's powered by the 2023 A17 Bionic chip that Apple uses exclusively on iPhone 15 Pro models. It's the fastest mobile processor currently available. And just like the iPhone 13, it has an IP68 rating, making it splash, water, and dust resistant.

This fancy beast has an OLED 6.7-inch Super Retina XDR display with a Dynamic Island and ProMotion support. The adaptive ProMotion technology allows the refresh rates to reach up to 120Hz. This screen supports HDR content, True Tone technology for warmer and more accurate colors, and has a 2796 x 1290-pixel resolution at 460 pixels per inch.

Regarding the camera, this iPhone also features a TrueDepth front camera for Face ID authentication and Portrait Mode camera effects. On the back it has three lenses, and thanks to the LiDAR Scanner, it can even take Night Mode Portraits. Additional features include Deep Fusion, macro photography, Apple ProRAW, action mode, 25x digital zoom, and cinematic video shooting.

Best Apple products to gift: The bottom line

The holiday season is a great time to share precious moments with those we care about. While human connections are priceless, and no gift can express to what extent we love those around us, exchanged gestures are always a nice reminder of these positive and healthy relationships we have. Apple products are some of the best options out there to share the joy around.

These products are premium, durable, and have high reselling values down the road. My favorite is the Apple Gift Card because it ensures the recipient will find a proper use for it. While most people will value a present anyway, it's a plus knowing that they actually use it. So I'd rather give people the freedom to choose what to do with this money instead of trying to guess what they really want. If I'm aware they've added a certain item to their wishlist, though, then that's a different story.

Another reason I love digital Apple Gift Cards is that they're eco-friendly. Considering the whole process occurs online, the waste they leave behind is nonexistent compared to that of physical products. People are then free to do with their added Apple ID credit whatever suits them and their needs most.

Apple Gift Card
Apple Gift Card
Best overall

The Apple Gift Card is a versatile present that can cost as little as $25. Your friends and family will be able to spend it however they want inside the Apple ecosystem, whether on hardware or software.