Google Podcasts has added a feature that allows users to subscribe to RSS feeds for private shows. Gabe Bender, Product Lead & Head of Growth, unveiled the news on Twitter.

“Important milestone in our mission to help creators grow their audience and build sustainable business — in whichever ways work best for them!” Bender said.

Zack Reneau-Wedeen, Head of Product for Google Podcasts, added that the new feature is the perfect solution for premium shows. Many shows, including those from creators on Patreon and networks like Slate, allow creators to reach audiences through private channels, and the ability to add an RSS feed allows listeners to stay updated on the latest episodes.

To add a show to your RSS feed, access the activity tab in the Google Podcasts app then scroll over to the Subscriptions tab. Tap on the plus symbol and you can add an RSS feed.

There are a lot of podcast apps on the market that already support this feature, so Google Podcasts is a little late to the game. However, it’s nice that the option was finally added. It’s a convenient way for creators to easily share podcasts that are behind a paywall.

Earlier this year, Google Podcasts received a major redesign that added auto-downloads and episode alerts. The latest feature further establishes the app as a worthwhile alternative to products like Pocket Casts and Overcast.

Google Podcasts Developer: Google LLC
Price: Free
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