How Retailers can Reinvent Shopping Experiences in a post-COVID World with New Streaming Technology by Huawei
As the world begins to adjust to the new reality which has been shaped by COVID-19, online retailers look for opportunities to innovate their shopping experience. Huawei has been working hard to meet the demands of new livestreamed sales events while making it easier and more accessible for everyone. Using the combination of Huawei Mobile Services (HMS) and its AppGallery marketplace, Huawei aims to help companies grow their sales through livestreaming.
Current AppGallery users have already been benefiting from the wide verity of tools at their disposal. Huawei AppGallery has become massively popular in the Chinese market. It has also become the only app marketplace on many Huawei phones. As the marketplace grows, Huawei now has the ability to show your app to 460 million monthly active users in the AppGallery. When this is combined with Huawei’s entire ecosystem you’ll be getting exposure on apps like Browser, Mobile Cloud, Themes, Music, Video, and Assistant. You also have the opportunity to promote your app through AppGallery banners, gifts, splash screens and more. This connected ecosystem has more than 700 million active users every month. All of these users are potential customers for your app.
Huawei’s HMS Kits Make Live E-commerce Easy
Now Huawei plans to launch its Live E-commerce tools. This simplified streaming service focuses on live product sales with interactive comments from viewers. Now anyone with a smartphone can participate in their own live sales event. They have implemented a large selection of powerful tools to help creators have a successful stream. Use their digital backdrops to display graphics or different scenes. The remote control system lets you direct your show live while using multiple camera angles. Display your product specs on-screen so viewers can learn more information about what you’re selling.
A livestream is nothing without high-quality stable video. This is why Huawei put a big focus on making sure your stream is smooth and crisp with high-resolution footage that won’t drop out. Now anybody has the ability to put on a great looking sales stream, without expensive studio equipment.
This new platform takes advantage of HMS DVKit, Camera Kit, Wireless Kit, AI Kit, and more. HMS is a consistently updated collection of tools to help developers put powerful features in their apps. HMS has recently launched the HMS Core 5.0, so that more developers can make the most of Huawei’s “chip-device-cloud” capabilities.. You can read more about it here.
These new developer kits will change the way that live video is implemented into applications. It makes the development process much easier and more affordable for developers who depend on the HMS platform. Huawei’s launch of the new Live E-commerce solution will reveal more about how this process works. Make sure you tune in and watch the webinar, which will be streamed free on the internet.
Huawei Developer Webinar
The Huawei Developer Webinar | Connect LIVEs with E-commerce
CLICK HERE TO WATCH THE EVENT LIVE
August 6th, 2020