LG has a history of launching unique, limited-edition variants of flagship smartphones in its home country of South Korea, and every once in a while, the company ships an outside-the-box design to other regions of the world. The LG V30+, an enhanced version of the LG V30 that launched exclusively on T-Mobile and Sprint in the U.S. this year, is one example. But the V30 Signature Edition is a return to form. It’s a scratch-resistant, ceramic edition of the V30 that’s heading to online South Korea retailers later this year.
The V30 Signature Edition — the first smartphone in LG’s Signature series, which the company normally reserves for high-end appliances and televisions — improves upon the V30 in key ways. It comes in a black-and-white design inspired by “boutique watches”, LG says, and has a scratch-resistant Zirconium Ceramic back cover that buyers can choose to have engraved. In terms of internals, it ships with 6GB RAM (up from the standard V30’s 4GB of RAM) and 256GB of internal memory, plus a premium pair of wired and wireless Bang & Olufson headphones.
But otherwise, there’s not much about the V30 Signature Edition that sets it apart from its plainer, older sibling. It packs the same Qualcomm Snapdragon 835 processor, the same 6-inch OLED screen, and the same Qi wireless charging features as the V30. Even the rear camera — a 16MP sensor with a f/1.6 aperture — hasn’t changed.
That’s not a lot to warrant the V30 Signature Edition’s 2 million won ($1,800) asking price, but there’s an element of artificial scarcity: LG’s only selling 300 units.
Interestingly, before the V30 Signature Edition’s announcement, Apple’s iPhone X had the dubious honor of being one of South Korea’s most expensive smartphones. Apple’s flagship costs 1.42 million won ($1,300), a price tag which the V30 Signature Edition handily beats.