Samsung may continue its Ultra branding with the Galaxy Note 20 series

Samsung may continue its Ultra branding with the Galaxy Note 20 series

As we get closer to the rumored launch date of Samsung’s next Galaxy Note smartphones, we’re learning more information about all of the devices in the series. For most of its history, the Samsung Galaxy Note series has only been sold in a single size, though last year was the first time that Samsung sold 2 different Galaxy Note devices in the Galaxy Note 10 and Note 10+. With the Galaxy S20 series this year, Samsung dropped the more affordable “e” variant and introduced an ultra-premium “Ultra” variant. While we still expect there to be only two Galaxy Note 20 smartphones this year, it seems that Samsung may apply the “Ultra” branding for higher-end Note 20, effectively replacing the + model.


In a new listing on the Bluetooth Launch Studio, the website where the Bluetooth SIG lists all Bluetooth-certified devices, a device with model name SM-N986U appeared with the design name “Samsung Galaxy Note20 Ultra.” The model number listed is the long-rumored model name of the upcoming Galaxy Note 20+. Assuming this new listing is accurate, that device may not be called the Note 20+ but rather the Galaxy Note 20 Ultra. This is in line with the branding from the Galaxy S20 series.

In my view, this branding change makes sense. The rumored specifications and leaked CAD renders of the Galaxy Note 20 “+” model were very similar to the S20 Ultra. The upcoming Galaxy Note 20 Ultra will likely be using the 108MP Samsung ISOCELL Bright HM1 main sensor (like the S20 Ultra) along with a 12MP ultrawide sensor. The telephoto camera is rumored to be changed to a 13MP periscope camera with a maximum digital zoom level of 50x in contrast to the 48MP ultrawide sensor and maximum 100x digital zoom of the S20 Ultra. The Galaxy Note 20 Ultra will also have a similar 6.9″ WQHD+ AMOLED display with 120Hz refresh rate support, but the Note 20 Ultra is rumored to support running at both 120Hz refresh rate and WQHD+ resolution at the same time. It seems like Samsung is serious about using this Ultra branding on its most expensive and “Ultra” flagships.

I’m hopeful that Samsung isn’t giving up on their premium Ultra branding despite prior reports to the contrary. The Ultra branding has quickly become recognized after how hard Samsung pushed it with the S20 series, so I’m hoping the new Note 20 “Ultra” will also feature boundary-breaking tech.

Source: Bluetooth Launch Studio ||| Via: @_the_tech_guy

Featured image credits: @OnLeaks/Pigtou

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Max Weinbach
Max Weinbach

Former Contributor to the XDA-Developers Portal.

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