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On this day 11 years ago, Apple released its own disastrous Maps app
11 years ago, Apple launched its home-grown Apple Maps which became a laughing stock. Around a decade later, the app is better than ever
Just a few years ago, owning an iPhone was no guarantee that you'd be using Apple Maps for your navigation needs. In fact, it was the opposite as people overwhelmingly downloaded Google Maps the moment they set up their new iPhone. This negative trend toward Apple Maps harkens back to its disastrous launch 11 years ago and Apple's somewhat slow pace of updates, pushing people toward Google Maps as the quintessential maps application.
Apple Maps makes parking reservations quick and easy with new SpotHero partnership
Apple Maps now allows users to make parking reservations through the app, with access to over 8,000 locations.
For some years, Apple has been doing its best to make its Maps app a better product. The company has added features like multi-stop routing, enhanced navigation when cycling, look around, and more. Today, the company announced a new partnership that's going to help users reserve parking spaces in supported areas. The new partnership with SpotHero will provide users easy access to over 8,000 parking locations within the United States and Canada.
Apple might inject ads into its Maps app as soon as next year
Apple might inject advertisements into its Maps app as soon as next year. The corp. is reportedly trying to more than double its ad revenue.
Apple is a business, so its ultimate goal is growing and maximizing its profits. At first, the Cupertino firm was mostly focused on selling its hardware and software. At some point, it entered the subscription services field with a wide range of paid offerings. This acts as an additional revenue stream that builds upon its hardware sales. For the longest time, the company's dependence on ad revenue has been minimal. After all, the corporation typically sells high-end devices for expensive price tags. By refraining from the aggressive use of ads, its customers feel like they're truly getting a premium experience. However, we recently learned that Apple could be aiming to more than double its ad revenue. It seems like its new strategy could start affecting users as soon as 2023.
Apple Maps is expanding to more countries with new features
Apple Maps has recieved several new features at the WWDC 2022 keynote. Here's everything you need to know about the new Apple Maps.
Apple is in the midst of showing off its latest and the greatest software at the WWDC 2022 keynote. In addition to other major announcements, the company managed to sneak in a couple of slides dedicated to Apple Maps. The new and improved version of Apple Maps will be available in 11 new countries, including France, Switzerland, New Zealand, Belgium, and more. Apple has also promised to add as many as six new cities to its detailed "City Experiences".